About The Brand

Neha Mehra’s eponymous label is a perfect amalgamation of traditions with
modern sensibilities. Having her roots from Rajasthan, her design aesthetics are
deeply inspired by the art and culture of the region with major influence of gota
and resham embroideries alleviated with pops of color. Her passion for surface
ornamentation, geometrical patterns and minutely detailed workmanship
shines through the brand which features free flowing silhouettes and intricate
hand embroideries that brings each ensemble together.